Case Study - The Lauterbach Group

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“CRC was there throughout our entire acquisition and implementation process helping us understand the current and long term capabilities their software would provide. ”

Since implementing CRC four years ago, The Lauterbach Group has...

Experienced 45% Growth in Sales
Improved visibility of financial activity and their ability to identify any expenses that are falling out of line.
Iimproved customer relations by delivering work to customers on time, every time.

The Lauterbach Group, Inc., located in Waukesha, Wisconsin, has been producing labels and direct mail for over 30 years. Since 1985, the company has specialized in quality products such as custom labels, decals, coupons, and return address labels for manufacturers, charitable organizations, the food and beverage industry, and many more corporate entities.

In a time when the economy has been trying to find its footing, The Lauterbach Group is expanding and using its talents to continue to improve their business. By investing in their most valuable asset, the employees of the company, increased emphasis is placed on ways they can help improve operational efficiencies. In 2008, The Lauterbach Group was recognized by the Printing Industries of America (PIA) as one of the Best Places to Work in the Americas. Lauterbach also won many quality awards from the Printing Industries of Wisconsin (PIW), Tag and Label Manufacturers Institute (TLMI), and the Flexographic Technical Association (FTA). Their consistent success and steady growth led to their announcement to expand to a new production facility in Sussex, WI. This facility will be designated as a Silver Certified LEED building and will include the latest technology in power management, water recycling, water drainage engineering and conservation.

A significant part of The Lauterbach Group’s success is attributed to their focus on providing excellent sales, first class service, and attentive customer support. This strategy was enhanced when they purchased software developed by CRC Information Systems in 2004. CRC’s comprehensive solution allows the company to track sales expansion and day-to-day sales activities much more effectively. The sales team’s time to create estimates and deliver quotes decreased dramatically due to a powerful and easy to use template structure which one of the owners, Heath Lauterbach, created utilizing CRC’s estimating tools. The efficiency gained by using CRC’s software keeps The Lauterbach Group ahead of competitive time pressures.